Liquid Positive Ambassadors
They are people who know what it means to push yourself to the limit – on the slopes, on the track, in the water and at the table. That’s why we can’t just pack a can full of sugar and pretend it’s refreshment. These are the Liquid Positive ambassadors.
A downhill run lasts three minutes and doesn’t forgive a single mistake. The guys from the Kellys Factory Team race hundreds of them every season – World Cups, championships, all across Europe. A sport where everything comes down to fractions of a second, and the only thing you can rely on is preparation.
Slovakia’s most successful triathlete, a two-time Olympian from London and Rio. For years, he was the fastest swimmer in the world of triathlon – emerging from the water first while everyone else was still looking for the shore. After 1,500 metres of swimming, there’s a bike ride and a run waiting for you. At that point, your body doesn’t need sugar or marketing. It needs fuel and Richard knows it.
A Paralympic medallist and two-time world medallist in para table tennis. Table tennis is a sport of millimetres and hundredths of a second – the ball travels faster than you can think, so it all comes down to reflexes, years of hard work and a clear mind. Boris is one of the best in the world at bringing those three things together.
Peter and Martin Velits spent almost twenty years in the professional peloton before founding their own cycling apparel brand – merino, local production, zero compromises. Isadore is built on a simple idea: when you wear something against your skin all day, you should know what it’s made of. We believe exactly the same should apply to what you drink.
A golden hat-trick in the 4 km team pursuit – Rio, Tokyo, Paris. Add a world record and years of being simply unbeatable in his discipline. The team pursuit is cycling in its purest form: just you, the track and your opponent on the other side of the velodrome. Four kilometres where there’s nowhere to hide – and Jozef made it his territory.
Each of them has a different sport, a different goal and a different taste. What connects them is what they reach for after training.
